Officially Official: Audi’s Board Approves Ducati Acquisition

As expected from yesterday’s news, Audi’s Board of Directors has approved the German car company’s acquisition of Ducati Motor Holding. While the grumblings from Ducati owners have already emerged over the news breaking yesterday, in reality the move is a boon for Ducati, which will receive access to an almost limitless bank account, global business expertise, and advanced manufacturing techniques. Selling 42,000 motorcycles last year, Ducati has typically struggled to sell more than 30,000 units annually, ...

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